Bilingual websites built right, native EN, native ES, fully indexed.
Half the local businesses in Eastern Washington serve Spanish-speaking customers. Almost none have a website that respects that. Fade Growth Partner builds bilingual websites with native English and Spanish copy on every page, a real language toggle, and proper hreflang tagging so Google indexes both versions and serves the right one to the right customer.
Google Translate is not a bilingual strategy.
Most agencies "do bilingual" by dropping a Google Translate widget at the top of an English site. The Spanish reads like an instruction manual. Cultural references break. Real Spanish-speaking customers click away in 3 seconds because they can tell, instantly, that the business doesn't actually serve them.
Fade ships bilingual the way it should be done: native EN, native ES, both written and edited by a fluent Spanish speaker (Miguel) who grew up in this community. Headlines, CTAs, FAQs, legal pages, even the email forms get the same care in both languages.
What "real bilingual" meansThe full checklist Fade ships on every bilingual build.
- Native English and Spanish copy on every page, written, not translated
- Visible language toggle in the nav, sticky on scroll
- hreflang tags pointing every EN page to its ES counterpart and back
- Locale-specific OG and Twitter metadata (en_US, es_US)
- Bilingual contact and quote forms with bilingual confirmation messages
- Bilingual testimonials supplied by your business
- Bilingual schema markup with knowsLanguage and availableLanguage
- Bilingual Google Ads and Meta Ads creative on the same brand voice
Real bilingual local businesses, shipped by Fade.
Pasco panadería. Full bilingual site for a community where most customers prefer Spanish. Bilingual cake-order forms, bilingual menu.
Desert Aire landscaping. Bilingual quote-request forms because half the residential clients prefer Spanish.
Mattawa auto-glass. Bilingual lead-gen because windshield damage doesn't pick a language.
Pasco shop. Bilingual booking and walk-in info on a site built to convert in either language.
Bilingual is included. Always. No upcharge.
Full English and Spanish coverage, language toggle, hreflang, schema markup, hosting, and ongoing updates. Cancel anytime.
$100 goes up 50% on October 31, 2026. Start before then and your rate stays at $100 for as long as you do. Current clients are not repriced.
"For the first time, our Spanish-speaking customers can read everything before they walk in. That's not a translation - that's respect."
La Popular Bakery · Pasco, WACommon questions about bilingual websites.
What happens on October 31, 2026?
The price goes up 50%, on both the website and the Fade System. If you start before that date you stay at $100 a month for as long as you keep the site, and it never goes up on you. Every client I already have stays at what they pay now too. That is a real date on my calendar and a real increase, not a sales line.
What is a bilingual website?
A bilingual website serves two languages, typically English and Spanish, with full language coverage on every page, a visible language toggle, and proper hreflang tagging so Google indexes both versions correctly. It is not a Google-translated subdomain.
How much does a bilingual website cost?
Fade builds a custom bilingual website for $100/month. English and Spanish coverage, a language toggle, hreflang, schema markup, hosting, and ongoing updates are included. Cancel anytime.
Can I use Google Translate instead of a real bilingual website?
No. Auto-translation produces awkward, robotic Spanish that breaks trust with real Spanish-speaking customers and gets ignored by Google. Native bilingual copy ranks better, converts better, and signals respect to your community.
Will Google rank my Spanish pages separately?
Yes, when hreflang is implemented correctly. Fade ships every bilingual site with proper hreflang tags, separate canonical URLs, and locale-specific OG metadata so Google indexes EN and ES versions independently and serves the right one to the right user.
Who needs a bilingual website?
Any local business serving a Spanish-speaking market: bakeries, barbershops, salons, restaurants, landscapers, contractors, auto shops, healthcare practices, attorneys, real estate agents. In Eastern Washington and the Columbia Basin, bilingual is table stakes.
Half your customers prefer Spanish. Your website should too.
Book a free 30-minute call. We'll quote a bilingual rebuild or a fresh build with a real timeline.
The $100 goes up 50% on October 31, 2026. Start before then and yours does not move.
Book a Free Strategy Call