This is La Popular in Mattawa, baking since 1998. My client, live right now. Pan dulce, the full menu with prices, and a cart that takes a cake order at midnight so it is waiting for you when you open.
Everything you bake, with a photo and a price, on one page. When flour goes up and your prices move, you text me and it changes the same day. That is part of the $100.
Cake orders stop being phone calls
Flavor, size, what it says on top, when they need it. It arrives written down instead of shouted over a mixer, so nobody gets the name wrong on a quinceañera cake.
Spanish first, if that is who walks in
The whole site exists in both languages, not run through a translate button. La Popular opens in Spanish because that is who its customers are. Yours opens in whichever one is true for you.
Neighborhood shops, live sites
Businesses the town already trusts, working on a phone.
No build fee, no deposit, no setup cost. Design, copywriting,
on-page SEO, hosting and monthly maintenance are all in the $100.
$100 goes up 50% on October 29, 2026. Start before then and your rate stays at $100 for as long as you do. Current clients are not repriced.
Custom design, not a template with your logo dropped in
Copy written to get you called, not to sound clever
On-page SEO so you turn up when somebody searches
Fast hosting and a real SSL certificate
Three small changes a month, you just text me
No contract, cancel any time
What an agency does
$3,000 to $4,000 up front to build it
Plus a monthly on top of that
What I do
$0 up front
$100 a month, everything included
I am not cheaper because the work is worse. I am cheaper because I
am one person. No account managers, no salespeople, no office. You
get me on the phone instead of somebody who has never seen your
shop.
And here is the part nobody tells you. A website does not go out and find customers. It closes them once they show up. So take the three or four grand you were about to hand an agency for the build and put it into Facebook ads instead. I will help you point them the right way, because I run them for my own clients.
Miguel PerezFounder, Fade Growth Partner. Desert Aire, WA.
One step
Tell me about your bakery.
I will look at what you have now, tell you straight whether a site would even help, and if it would, I build it. Nothing up front either way.
The price goes up 50%, on both the website and the Fade System. If you start before that date you stay at $100 a month for as long as you keep the site, and it never goes up on you. Every client I already have stays at what they pay now too. That is a real date on my calendar and a real increase, not a sales line.
Can it actually take money, or just show the menu?
It can take money. La Popular has a working cart. If you would rather not deal with online payment yet, we start with the menu and an order form that reaches your phone, and turn on checkout whenever you are ready.
My prices change all the time. Is that a problem?
No, that is the normal case. Three small changes a month are included, and a price update is a small change. You text me, it is done that day. You never touch the website yourself unless you want to.
Is there really nothing up front?
Right. No setup fee, no deposit, no build cost. It is $100 a month, and if you do not love your website you do not pay at all.
Can you build it if I am not in Washington?
Yes. The $100 Website plan works anywhere in the United States. The only thing limited by geography is the Fade System, because that one includes me showing up in person to film.
Who actually builds it?
I do. Fade is one person, me. That is why it costs what it costs, and why you get me on the phone instead of an account manager.
Do I have to sign a contract?
No. No long-term contract, cancel any time. If you do not love your website, you do not pay.
Ready when you are
The order comes in while the shop is closed.
Send me your number, or just call. Either way you are talking to me.
The $100 goes up 50% on October 29, 2026. Start before then and yours does not move.
Miguel PerezFounder, Fade Growth Partner. Desert Aire, WA.